For the last decade, adventurer and environmentalist David de Rothschild has been trying to push the plastics conversation. His relationship with Hyundai started in 2016 as both realized they shared a common understanding of our planet's future. Today we live with a greater understanding of sustainability challenges – and with a host of solutions, too. IONIQ, Hyundai’s new electric line-up, utilizes sustainable materials that will allow the vehicle to perform with a much lighter footprint. By listening and learning from others, there’s an opportunity for the whole system to shift to a more sustainable way of being. If we join hands, sustainability for human progress is within our reach.